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F O R I M M E D I A T E R E L E A S E 
VisualTour.com®
Contact: J. L. Winn, TRF Systems, Inc. Prudential
Carruthers Realtors Chooses VisualTour.com® CORAL SPRINGS, FL - June 9, 2000 - Prudential Carruthers Realtors, one of the largest and fastest growing real estate brokerage firms in the mid-Atlantic U.S., has selected VisualTour.com® as their virtual tour provider for immediate corporate wide implementation. Prudential Carruthers covers metropolitan Washington, D. C., Baltimore, and northern Virginia with 23 offices and more than 500 affiliated agents. "We chose VisualTour.com® for our entire company to create a more compelling and innovative marketing service for our clients," said Tom Carruthers, III, President, Prudential Carruthers Realtors. "In the metropolitan Baltimore/Washington market many homes sell in just a few days. With other virtual tour vendors, these homes would never gain the benefit of worldwide marketing with virtual tours. That's an important advantage for our clients to list their home with Prudential Carruthers, and we've already integrated our print advertising with our virtual tour web marketing so buyers save time working with us as well." VisualTour.com® is an Internet and software based enabling technology that empowers real estate agents to create virtual tours of their listings quickly and easily instead of having tours created by an outside service provider. The agent uses a standard digital camera and the VisualTour® tools and services to create a multimedia virtual tour including 360º, panoramic and still images, text descriptions and even a voice narration in just minutes. VisualTours® can also be shown off-line and used for diskette marketing.. "We're very excited that Prudential Carruthers has chosen VisualTour.com® as their virtual tour service," said J. L. Winn, Vice President, Business Development of VisualTour.com®. "More and more real estate companies and agents are seeking a virtual tour alternative that gives them greater control over quality and timeliness, and is a more natural fit to the way they sell and promote real estate and themselves. They find that VisualTour.com® fits their needs perfectly. The way that Prudential Carruthers has integrated their print advertising with their on-line virtual tour marketing is pure genius! They reported tremendous results from their newspaper ads driving qualified buyers to their website." About Prudential Carruthers REALTORS® Prudential Carruthers (www.prudentialcarruthers.com) is headquartered in Fairfax, VA and is an affiliate of Prudential Real Estate Affiliates, with 23 offices in Virginia, Maryland, and Washington, D.C. The company provides residential and commercial real estate services, relocation and property management services. About
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